THE TENDENCIES OF DEVELOPMENT OF DIGITAL MARKETING TECHNOLOGIES IN GARMENT AND KNITTING ENTERPRISES, ТЕНДЕНЦИИ РАЗВИТИЯ ЦИФРОВЫХ МАРКЕТИНГОВЫХ ТЕХНОЛОГИЙ НА ШВЕЙНО ТРИКОТАЖНЫХ ПРЕДПРИЯТИЯХ, ТИКУВ-ТРИКОТАЖ КОРХОНАЛАРИДА РАҚАМЛИ МАРКЕТИНГ ТЕХНОЛОГИЯЛАРИ РИВОЖЛАНИШ ТЕНДЕНЦИЯЛАРИ

<jats:p>The current article concentrates on the tendencies of digital marketing technologies, digitalization and the studies frameworks of digital marketing technologies use in garment, knitting, textile enterprises, At the same time, it studies the elements of digital marketing technologies being used in garment and textile enterprises, as well as digital technologies being used in garment, textile, apparel production industries and in the field of fashion.</jats:p>