Abstract
<jats:p>The rationality of business process management based on SMART technologies is the result of the interaction of four systemic groups of factors: technological, economic-managerial, information-analytical, and institutionalregulatory. It has been proven that the effectiveness of the management system increases when functional balance is achieved among these groups, and technological innovations are aligned with managerial procedures, financial capabilities, and information flows. It is substantiated that the classification of factors according to seven criteria – content, nature, source, controllability, duration, scale, and direction of influence – forms a conceptual basis for the quantitative assessment of management rationality in SMART-BPM systems. Technological factors form the foundation of the enterprise’s infrastructural maturity, which determines data reliability, exchange speed, and the continuity of the analytical cycle. It is demonstrated that the quality of cloud infrastructure, the accuracy of sensor data, platform compatibility, and the reliability of cybersecurity define the flexibility limits of business processes and their resilience to risks. Economic-managerial factors determine the level of adaptability of the management system, as they ensure alignment between the cost of technological innovations, staff competencies, and motivation for change, thereby supporting the economic feasibility of digital investments. It is proven that information-analytical factors form the basis for effective managerial decision-making, as they determine the completeness, reliability, and speed of transforming data into actionable management information. It is argued that without unified data formats, integrated analytical platforms, and standardized performance indicators, a SMART system loses its capacity for self-learning. Institutional-regulatory factors create an external environment of stability and legal certainty, within which technological processes are harmonized with national and international digitalization standards, serving as a prerequisite for the sustainability of SMART-BPM effects at the macroeconomic level.</jats:p>